The conceptual analysis of groups and group dynamics of graduate students using a negotiation role-play simulation

Group dynamic is the center of attention of organizations across the world. Employers nowadays are focusing on creating a collaborative culture among employees. This research brings to the forefront a unique analysis highlighting the important of groups, group dynamics and the main characteristics while conducting a negation role-play simulation. The nature of this study is qualitative conducted on graduate students majoring in business studies at the College of Business Administration at the American University of the Emirates in the United Arab Emirates. The findings have shown that group dynamics is an essential component of educating students majoring in business and that role-play simulation plays a significant part in the development of it.