Management model in sports clubs

International Journal of Development Research

Article ID: 
5 pages
Research Article

Management model in sports clubs

Serdar Samur


Due to globalization, the world is in a big wave of transformation. Sports industry, which has become a sector in this wave, is experiencing a big change with the development of technology since the 1990’s. Together with globalization, with the process of institutionalization-professionalization, the culture of winning and the will of gaining success have counteracted the sportsmanlike values. Football, which compasses the biggest field of sports economy, has rapidly receded from the Olympic concept and has become buying and selling merchandise that is one of the commercial business lines. For many years, a sport has taken place in human life directly and indirectly in different ways. This activity that people have experienced in different ways has been beyond a social fact as becoming a field of analysis scientifically and sports economy, sociology, psychology and management has been accepted as a discipline. Due to football becoming an industrial business line, the growth of economical dimensions, harboring groups and individuals of different expectations and sports clubs in sports organizations of one each owning club structures fulfills the needs of the wide socio-cultural and economical atmosphere and manages these Dynamics precisely. It is considered that the basic of the problems in sports clubs are insufficiency of the administrators, in coordination between the management model of clubs, the original structure of the sector and the needs. When the local, national and international power of the sports organizations are considered; it is inevitable for the clubs to transform their economical, financial, legal, administrative and organizational structures into modern features. The power of competing of a sports club in the field of service will be evaluated with studies like institutional structuring, strategic planning, organization culture, management of technical and administrative human sources, institutional management, sponsorship strategies, sportsmanlike success, financial management approaches, etc.

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