Online advertising in academic libraries: a case study of university of social sciences and humanities (Vietnam National University – Ho Chi Minh City)

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International Journal of Development Research

Online advertising in academic libraries: a case study of university of social sciences and humanities (Vietnam National University – Ho Chi Minh City)

Abstract: 

The article mentions concepts, benefits and types of online advertising. The author then suggests some solutions to strengthen the effectiveness of this activity in the Library of University of Social Sciences and Humanities (Vietnam National University – Ho Chi Minh City).

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