Acceptability of product generic for students of a college private sector in the municipality of victory conquest, Bahia

Generic drugs are similar to reference drugs, produced after expiration or waiver of the patent or other exclusive rights, with efficacy, safety and quality. Generics represent the major technical and scientific advance for Brazil, with the aim of facilitating the population's access to medicines. This study aimed to verify the level of acceptability and knowledge about the generic drug in students from a private college in Victoria of Conquest-Ba. This is a descriptive exploratory study of qualitative and quantitative analysis with the desired samples and variables, conducted with 300 students enrolled in higher education courses in a private college located in the city of Vitória da Conquista, Bahia. As a result, it was observed that the majority of respondents were 18 and 23 years old, and 52.3% were female. Among them, the vast majority (94.3%) stated that they had already used generic medicines, with 85.7% of participants believing that the generic medicine has the same effect as the reference medicine and 77.3% of them claimed to buy generic medicine. motivated by the lowest cost of this type of medicine. It was concluded that most participants showed to have a good level of knowledge and acceptability regarding generic drugs. In addition, most reported being satisfied with the results obtained with the use of the drug and the lower cost.