Disruptive innovation practices adopted by companies in Rio Grande do sul – Brazil
International Journal of Development Research
Disruptive innovation practices adopted by companies in Rio Grande do sul – Brazil
Received 29th October, 2021; Received in revised form 10th November, 2021; Accepted 26th December, 2021; Published online 30th January, 2022
Copyright © 2022, Rosecler Maschio Gilioli et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Companies innovate by improving their existing products and/or services, which would be incremental innovation, or by creating new products and/or services, which is radical innovation, as well as the conditions offered by the market where they operate. Companies can be motivated by the will to change the market where they operate, using disruptive innovation. Thus, this study aimed to identify the importance of the disruptive innovation practices, adopted by companies recognized by the Programa Gaúcho da Qualidade e Produtividade (PGQP), Brazil. The research conducted is characterized as quantitative research. The sampling was carried out in two stages, the first stage refers to the companies that participated in the research, which were chosen for easy access, i.e., 10 companies among the 76 awarded in PGQP-2014. The second stage refers to the employees, who were randomly selected proportionally to the total number of employees of the company. The total sample was 322 employees representing the 10 chosen companies. The data collection instrument was a questionnaire composed of five questions, an 11-point Likert scale was used, constructed from Sant'Anna (2002).
